Director of Franchise Marketing
Compensation: Based on Experience
Employment Type: Full-Time
All USA Franchises is the nation's leading, free-access franchise directory and full-service support network. We help franchisors and their respective franchisees strengthen their overall business via improved operations, online presence, and brand awareness through tailored services designed to support their success.
Position Summary:
We are looking for a motivated and experienced Director of Franchise Marketing to join the All USA Franchises team and help franchisors and their franchisees grow through effective marketing strategies. The goal is to support franchise brands at every level, from helping franchisors attract new franchise buyers, to helping their franchisees increase brand and online visibility, generate more local leads, and convert more of those leads to sales.
The ideal candidate will have verifiable experience of at least 5 - 10 years in successful digital marketing and lead generation for franchise brands - at both the franchisor and franchisee level.
If you're passionate about franchises and marketing, enjoy helping franchise brands grow, are a team player, and an excellent communicator then we want you to join our team!
What You'll Do:
- Develop and implement marketing strategies to promote franchisors and their franchisees.
- Help franchisors and franchisees increase their online visibility and exposure.
- Identify and develop new marketing opportunities for franchise brands.
- Communicate with franchisors and their franchisees to understand their marketing goals and needs.
- Present marketing solutions and services to potential and existing clients.
- Assist with digital marketing campaigns, promotions, and other marketing initiatives.
- Help develop content and promotional materials for franchise listings and campaigns.
- Monitor marketing performance and identify opportunities for improvement.
- Build and maintain strong relationships with franchisors and franchisees.
- Research franchise industry trends, competitors, and marketing opportunities.
- Maintain accurate records of leads, communications, campaigns, and follow-ups.
What We're Looking For:
- Proven experience in franchise marketing.
- Understanding of digital marketing, lead generation, and online advertising.
- Strong communication and interpersonal skills.
- Comfortable communicating with business owners and franchisors.
- Ability to present marketing ideas and solutions professionally.
- Strong follow-up and relationship-building skills.
- Self-motivated, organized, and results-oriented.
- Comfortable working independently as well as part of a team.
- Professional attitude and strong work ethic.
- Experience with social media, SEO, email marketing, and paid advertising.
- Must be located in or able to work in Miami, Florida.
To apply, fill out the application form below and upload your resume in a PDF format. If we feel you are a good candidate for this position, then we will follow up with you via email or phone for the next steps and a potential interview.